The Heidelberg Project: It’s All About The D


26 years ago, Tyree Guyton, armed with a paintbrush, talent and determination, began transforming Heidelberg Street, where he grew up on Detroit’s East Side. A street brimming over with raw memories and deterioration. Alongside his grandfather, he collected garbage and debris and, instead of disposing of it, created giant works of art out of abandoned homes and littered lots.

Today, Heidelberg Project is one of Detroit’s must-see tourist attractions, despite mixed reviews regarding what the work should actually be called, trash or treasure.

In 1988, with the help of supporters, Heidelberg Project (HP) became incorporated. Now, it has become so much more than just a street to visit. HP turned its focus to the impoverished Detroit community, wanting to give back what gave so much to them.

HP has made it their mission to work with the neighborhood children to educate them in the areas of art, community and environment. They aim to offer these children another view, a hopeful one, while in the process, building self-esteem, encourage cooperation and create a sense of community pride. One way they are able to keep their vision growing is through fundraising.

Heidelberg is proud to present their 3rd annual Fall Fundraiser. This year, it’s All About The D-Graffiti. It will take place on November 15, 2012 from 6pm-10pm at the newly restored and renovated Fine Arts Theatre at 2952 Woodward. This night promises to be epic with live graffiti demonstrations and more. Guests will also enjoy appetizers, dinner, and dessert provided by local favorites Slows BBQ, Zingerman’s, Vinsetta Garage, Avalon Bakery, Westborn Market, McClure’s Pickles and Zane Foods. Music by Star Traxx and this year’s desired attire, dubbed “Street-Wear Chic,” are sure to combine for an evening of fun and friends, “Heidelberg style.”
Ticket sales benefit the wide array of Art production, education, and community development programs offered by the HP, and prices range from $75 – $350. For additional ticket information, please contact Amanda Sansoterra at (313)974-6894 or visit www.heidelberg.org for online ticket sales. The Fred A. and Barbara M. Erb Family Foundation will match all donations to the Heidelberg Project.

The Heidelberg Project is a 501 (c) 3 Detroit-based community organization designed to improve the lives of people and neighborhoods through art. Our mission is to inspire people to appreciate and use artistic expression to enrich their lives and to improve the social and economic health of their greater community. Visit www.heidelberg.org or call 313-974-6894 for more information.

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Melissa Brodsky

Melissa has been sharing too much of her life online for the past five years at http://www.rockanddrool.com. She recently Co-Founded a social media company aptly titled Smart Savvy Social (http://www.smartsavvysocial.com) because she and her business partner are both smart AND savvy. When Melissa isn't cleaning up after her 5 kids, 6 cats, 2 dogs and various other household pests, she can be found obsessively twittering as @rockdrool. 

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